1. Introduction
This website is operated by: IBL-Löttechnik GmbH.
It is very important to us to handle our website visitors' data confidentially and to protect it in the best possible way. For this reason, we make every effort to comply with the requirements of the GDPR.
Below we explain how we process your data on our website. We use language that is as clear and transparent as possible so that you really understand what happens to your data.
2. General information
2.1 Processing of personal data and other terms
Data protection applies to the processing of personal data. Personal data means all data with which you can be personally identified. This is, for example, the IP address of the device (PC, laptop, smartphone, etc.) you are currently using. Such data is processed when 'something happens to it'. Here, for example, the IP is transmitted from the browser to our provider and automatically stored there. This is then a processing (according to Art. 4 No. 2 GDPR) of personal data (according to Art. 4 No. 1 GDPR).
These and other legal definitions can be found in Art. 4 GDPR.
2.2 Applicable regulations/laws – GDPR, BDSG and TDDDG
The scope of data protection is regulated by law. In this case, these are the GDPR (General Data Protection Regulation) as a European regulation and the BDSG (Federal Data Protection Act) as a national law.
In addition, the TDDDG supplements the provisions of the GDPR as far as the use of cookies is concerned.
2.3 The person responsible
The controller within the meaning of the GDPR is responsible for data processing on this website. This is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.
You can reach the person responsible at:
IBL-Löttechnik, LLC
Breitweidig 13 91301 Forchheim
infoline@ibl-tech.com
2.4 Data Protection Officer
We have appointed a data protection officer for our company. You can reach him under:
simply Legal GmbH
Sebastian Schenk
Burkarderstr. 36, 97082 Würzburg
dpo@dieter-datenschutz.de
2.5 How data is generally processed on this website
As we have already established, there is data (e.g. IP address) that is collected automatically. This data is mainly required for the technical provision of the website. If we also use personal data or collect other data, we will inform you of this or ask for your consent.
You consciously provide us with other personal data.
You will find detailed information on this below.
2.6 Your rights
The GDPR provides you with comprehensive rights. These include, for example, free information about the origin, recipient and purpose of your stored personal data. You can also request the rectification, blocking or erasure of this data or lodge a complaint with the competent data protection supervisory authority. You can revoke your consent at any time.
You can find out what these rights look like in detail and how to exercise them in the last section of this Privacy Policy.
2.7 Data protection – Our view
Data protection is more than just a chore for us! Personal data has great value and careful handling of this data should be a matter of course in our digitalized world. As a website visitor, you should also be able to decide for yourself what "happens" to your data, when and by whom. That is why we are committed to complying with all legal regulations, only collect the data we need and, of course, treat it confidentially.
2.8 Forwarding and deletion
The transfer and deletion of data are also important and sensitive issues. We would therefore like to briefly inform you in advance about our general approach to this.
Data will only be passed on on the basis of a legal basis and only if this is unavoidable. This may be the case in particular if it is a so-called Data Processor and a Data Processing Agreement has been concluded in accordance with Art. 28 GDPR.
We delete your data when the purpose and legal basis for processing no longer apply and the deletion does not conflict with any other legal obligations. Art. 17 GDPR also provides a 'good' overview of this.
For further information, please refer to this Privacy Policy and contact the controller if you have any specific questions.
2.9 Hosting
IONOS
The IONOS service offered by IONOS Group SE, Elgendorfer Straße 57, 56410 Montabaur, Germany, is used to host this website. IONOS provides the technical infrastructure to make the website accessible and enables additional functions such as domain management, e-mail communication and the provision of cloud and storage solutions. The following personal data is typically processed as part of hosting Referrer (previously visited website), website or file accessed, browser type and version, operating system, device type, time of access and anonymized IP address for the purpose of determining location. If website operators use additional functions such as contact forms or e-commerce integrations, communication content and order data may also be processed. The processing is carried out for the purpose of technical operation and delivery of the website, to ensure security and stability and, if necessary, to enable communication and processing of inquiries and orders. The legal basis for the processing is Art. 6 para. 1 lit. f GDPR based on the legitimate interest in the secure and efficient provision of the website. If data is transmitted via forms (e.g. contact, order), Art. 6 para. 1 lit. b GDPR is relevant. Insofar as consent is required for certain functionalities, processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR in conjunction with. § 25 para. 1 TDDDG. As things currently stand, IONOS does not set any cookies that are relevant for visitors to the website in standard hosting. If individual additional services (e.g. SiteAnalytics) use cookies, they are only used with consent and on the basis of Art. 6 para. 1 lit. a GDPR in conjunction with Section 25 para. 1 TDDDG. § 25 para. 1 TDDDG. Personal data is not transferred to third countries as part of the standard hosting provided by IONOS, as processing generally takes place within the European Union. The stored data is deleted as soon as it is no longer required to achieve the purpose for which it was collected or statutory retention obligations have expired. If consent is withdrawn, the relevant data will be deleted immediately, provided that there are no statutory retention obligations to the contrary. Further information can be found at: https://www.ionos-group.com/privacy-policy.html
2.10 Legal basis
The processing of personal data always requires a legal basis. The GDPR provides the following possibilities in Art. 6 para. 1 sentence 1:
a) The data subject has given their consent to the processing of their personal data for one or more specific purposes;
b) Processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract;
c) The processing is necessary for compliance with a legal obligation to which the controller is subject;
d) Processing is necessary in order to protect the vital interests of the data subject or of another natural person;
e) The processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;
f) Processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data, in particular where the data subject is a child.
In the following sections, we will provide you with the specific legal basis for the respective processing.
3. What happens on our website
When you visit our website, we process your personal data.
We use SSL or TLS encryption to provide the best possible protection against unauthorized access by third parties. You can recognize this encrypted connection by the https:// or lock symbol in the address bar of your browser.
Below you can find out what data is collected when you visit our website, for what purpose this is done and on what legal basis.
3.1 Data collection when accessing the website
When you visit the website, information is automatically stored in so-called server log files. This is the following information:
- Browser type and browser version
- Operating system used
- Referrer URL
- Host name of the accessing computer
- Time of the server request
- IP address
This data is required temporarily in order to be able to display our website to you permanently and without any problems. In particular, this data is used for the following purposes:
- System security of the website
- System stability of the website
- Troubleshooting on the website
- Establishing a connection to the website
- Presentation of the website
Data processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR and is based on our legitimate interest in the processing of this data, in particular our interest in the functionality of the website and its security.
Where possible, this data is stored in pseudonymized form and deleted once the respective purpose has been achieved.
If the server log files make it possible to identify the data subject, the data is stored for a maximum period of 14 days. An exception is made if a security-relevant event occurs. In this case, the server log files are stored until the security-relevant event has been resolved and finally clarified.
Otherwise, no merging with other data takes place.
3.2 Data processing through user input
3.2.1 Use of AI
Personal data of visitors to this website may be processed using artificial intelligence (e.g. for the automatic evaluation of contact forms, by means of an AI chatbot or to optimize internal processes).
In particular, contact data and form or chat content may be recorded and analyzed by AI models. The legal basis for this is Art. 6 para. 1 lit. a GDPR (if consent has been given) or Art. 6 para. 1 lit. f GDPR (legitimate interest in increasing efficiency). Data is only transferred to third parties (e.g. CRM providers or external AI service providers) if this is necessary to achieve the stated purposes. The tools used are listed in this Privacy Policy in the context of their functionality and details are provided.
3.2.2 Own data collection
We offer the following (service) on our website: Contact us.
We collect the following data for this purpose:
- Name
- E-mail address
- Address
The legal basis for this data processing is Art. 6 para. 1 lit. b GDPR.
The data will be deleted as soon as the respective purpose no longer applies and it is possible in accordance with the legal requirements.
3.2.3 Contact us
a) e-mail
When you contact us by email, we process your email address and any other data contained in the email. This data is stored on the mail server and in some cases on the respective end devices. Depending on the request, the legal basis for this is regularly Art. 6 para. 1 lit. f GDPR or Art. 6 para. 1 lit. b GDPR. The data will be deleted as soon as the respective purpose no longer applies and it is possible in accordance with the legal requirements.
b) Telephone
If you contact us by telephone, the call data may be stored in pseudonymized form on the respective end device and with the telecommunications provider used. Personal data collected during the telephone call will only be processed in order to process your request. Depending on the request, the legal basis for this is regularly Art. 6 para. 1 lit. f GDPR or Art. 6 para. 1 lit. b GDPR. The data will be deleted as soon as the respective purpose no longer applies and it is possible in accordance with the legal requirements.
c) Contact form
WordPress (contact form)
Our website uses the WordPress contact form, an open source content management system developed by the WordPress Foundation, to contact us. This contact form can be used to send messages directly via the website and establish communication between visitors and website operators. Typically, the data entered in the form (such as name, email address, telephone number, subject, message text) as well as the IP address, the time of sending, technical browser information and – if logged in – the user ID are processed. The purpose of data processing is to process and respond to incoming inquiries, to make contact and, if necessary, to manage inquiries about products, events or content. The processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR, if the request is aimed at the conclusion or execution of a contract, and on the basis of Art. 6 para. 1 lit. f GDPR due to our legitimate interest in effective communication and processing of requests. Cookies are not used in the context of form functionalities themselves; if additional cookies are used for functional or security purposes, they are used exclusively in accordance with the consent given in accordance with Art. 6 para. 1 lit. a GDPR in conjunction with. § 25 para. 1 TDDDG. The WordPress contact form does not transfer personal data to third countries. The data collected as part of the contact request will be deleted as soon as the respective purpose no longer applies, there are no legal storage obligations or consent has been revoked. Further information on data processing by WordPress can be found at: https://wordpress.org/about/privacy/
3.3 Cookie Consent Tool
Borlabs Cookie
Our website uses the “Borlabs Cookie” consent management tool provided by Borlabs GmbH, Hamburger Str. 11, 22083 Hamburg, Germany. Borlabs Cookie provides a cookie banner that manages and documents consent to the storage and use of cookies as well as the loading of external services on the website. The tool is used exclusively to obtain, manage, and provide legally compliant proof of consent from website visitors, as well as to load data protection-related scripts and embedded content only after consent has been granted. Borlabs Cookie is installed locally on our server and does not itself process any personal data; no data is transferred to the provider, Borlabs. Only technical information is stored in the Borlabs cookie required for this purpose, specifically the selected consent preferences, the banner version, a randomly generated user ID (which does not allow for identification of individual persons), as well as the domain and path of the website. The purpose of the processing is the administration and legal documentation of consents, compliance with statutory documentation requirements, and the management and control of data protection-related scripts on the website. The legal basis for storing the technically necessary Borlabs cookie is Article 6(1)(c) of the GDPR in conjunction with Article 5(2) of the GDPR, based on statutory record-keeping obligations, as well as Section 25(2)(2) of the TDDDG (technically necessary cookies). Only technically necessary cookies are set. Consent is stored in the Borlabs cookie for 60 days; after that, the data is automatically deleted or overwritten. No personal data is transferred to third countries via the Borlabs cookie. Further information is available at https://de.borlabs.io/datenschutz/.
3.4 Analysis and tracking tools
Google Ads
Our website uses Google Ads, an online advertising service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, to place, control and analyze advertisements. Google Ads makes it possible to place targeted ads based on usage data, to measure the reach of advertising measures and to offer so-called conversion and remarketing functions. Depending on the integration, the following personal data may be processed IP address, information on browser and device type, pages and URLs accessed, click data, location data (if available), conversion and engagement information (e.g. purchases, completed forms), as well as contact information pseudonymized using a hash when using enhanced conversions. The data is processed in order to efficiently manage advertising campaigns, measure the success of advertisements (conversion tracking), retarget website visitors (remarketing), analyze user behavior with regard to advertisements and optimize advertising playout. The legal basis for the processing of personal data when using Google Ads is generally consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as cookies or comparable technologies are used for recognition; the use can be based on Art. 6 para. 1 lit. f GDPR in individual cases, provided that there is a legitimate interest in efficient marketing and no consent is required. Google Ads uses cookies and similar technologies as part of its functions to evaluate user behavior, measure conversions and create target groups; if this concerns analysis, conversion and marketing cookies, they are only set with the active consent of the website visitor in accordance with Art. 6 para. 1 lit. a GDPR in conjunction with Art. 25 para. 1 TDDD. § 25 para. 1 TDDDG. A transfer of data to third countries, in particular to the USA, cannot be ruled out; for such transfers, Google uses the EU standard contractual clauses as suitable guarantees in accordance with Art. 46 GDPR. Personal data is stored for as long as it is required for the stated purposes or until consent is withdrawn; statutory retention obligations remain unaffected, after which it is deleted. Further information on data protection at Google and specific information on Google Ads can be found at: https://policies.google.com/privacy?hl=de
Google Analytics
We use the analysis service Google Analytics on our website to evaluate visitor behavior and to optimize our online services. Google Analytics is provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Analytics collects and analyzes information about the interaction of users with our website, including page views, length of stay, clicks, navigation, geographical origin (at city and state level), device and browser information used and the origin of traffic. In addition, technical identifiers such as the anonymized IP address, cookie IDs, client IDs or user IDs are processed. If activated, demographic characteristics and interests may also be included. Processing is carried out for the purpose of measuring reach, analyzing user behavior, improving the website and checking the success of marketing measures. The legal basis for the use of Google Analytics is consent in accordance with Art. 6 para. 1 lit. a GDPR in conjunction with. § 25 para. 1 TDDDG. Processing only begins after active consent has been given by the website visitor. Google Analytics uses cookies that are stored on the end device and read out corresponding information. These are analysis cookies that are used exclusively on the basis of consent. The transfer of personal data to a third country (e.g. the USA) cannot be ruled out. Insofar as data is processed outside the EU/EEA, Google uses the standard contractual clauses approved by the EU Commission as guarantees for compliance with the European level of data protection. The storage periods of Google Analytics can be configured and are 2 to 14 months by default. Collected data is deleted as soon as it is no longer required for the processing purposes or if consent is withdrawn, provided that there is no legal obligation to retain it. Further information can be found at: https://policies.google.com/privacy?hl=de
Google Tag Manager
This website uses Google Tag Manager to manage and control website tags. The entity responsible is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Tag Manager allows for the integration and management of analytics, marketing, and other tracking tags without requiring changes to the website’s source code. The service enables various tracking services—such as Google Analytics, advertising and remarketing tags, and conversion pixels—to be centrally controlled and triggered. As part of the use of Google Tag Manager, technical log data (e.g., HTTP requests for diagnostic purposes) and information about when and how tags are activated are processed. The service itself generally does not set cookies for visitor analysis during normal operation and does not collect personal data, unless individual integrated tags require it. Personal data and cookies may be generated when additional tools or services are integrated via Tag Manager. To ensure transparency regarding the associated processing activities, these are described separately in the relevant sections of this Privacy Policy. The processing is carried out for the purpose of uniformly managing website tags in order to integrate analytics and marketing functions efficiently and in accordance with user needs. The legal basis is Art. 6(1)(f) GDPR, based on the legitimate interest in the functional, secure, and cost-effective management of the services used, as well as, to the extent that consent is required for embedded tags, Article 6(1)(a) of the GDPR in conjunction with Section 25(1) of the TDDDG. Google Tag Manager itself does not set any cookies for its ongoing operation, with the exception of technically necessary cookies when using preview and debug functions. Accordingly, any use of cookies by integrated services is based on a separate legal basis, which is specified in each case. Data collected by Google Tag Manager itself is not transferred to third countries. If third-party services are integrated via Tag Manager, any transfer of data is governed by the information provided in the respective section of this Privacy Policy. The information processed by Google Tag Manager itself is stored only temporarily for technical purposes and is deleted immediately once the purpose has been fulfilled. Different retention periods apply to data collected via integrated tags, depending on the service. Further information is available in Google’s Privacy Policy: https://policies.google.com/privacy?hl=de
Leadinfo
We use the Leadinfo analytics service on our website to identify and analyze business visitors. Leadinfo is operated by Leadinfo B.V., Rivium Quadrant 141, 2909 LC Capelle aan den IJssel, Netherlands. The service makes it possible to identify business visitors to the website and provides comprehensive information such as company details, contact information, industry sector, revenue, number of employees, geographic origin, and information on usage behavior (pages visited, time spent on the site, navigation paths, referrers). The data processed includes, in particular, IP addresses, company-specific information, contact and industry details, usage and navigation data, and the origin of the website visit. The purpose of the processing is to generate and qualify B2B leads, analyze user behavior, and automate and optimize sales processes. The legal basis for the processing is Article 6(1)(f) of the GDPR, as there is a legitimate interest in identifying potential business contacts and optimizing the website. Leadinfo does not use cookies and operates without them by analyzing IP addresses. Thus, no separate legal basis under Section 25 of the TDDDG is required. No transfer of personal data to a third country takes place; processing occurs within the European Union. The data will be deleted as soon as it is no longer required for the stated purposes or deletion becomes necessary due to legal requirements; in the event of an objection to the processing, the data will be deleted immediately, provided that no statutory retention periods preclude this. Further information can be found at: https://www.leadinfo.com/en/legal/privacy/
3.5 Social media plugins
Functions and content of the social network LinkedIn, which is operated by LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, D02 AD98, Ireland, are integrated on this website. LinkedIn enables the integration of social media content such as share buttons, embedded profiles and direct access to network functions such as sharing, following or logging in via LinkedIn. Personal data is processed, including IP address, browser and device data, referrer URL, timestamp of interaction, details of interactions (e.g. clicks, shares), LinkedIn profile information (e.g. member ID and profile details for logged-in users) as well as cookies and tracking IDs. The purpose of data processing is the integration and functionality of social media elements, the improvement of reach, the analysis of user behavior, targeted advertising and networking in a professional context. The legal basis for the integration and analysis is regularly Art. 6 para. 1 lit. f GDPR due to the legitimate interest in efficient information dissemination and external presentation. If personal data is processed for tracking, reach analysis or marketing cookies, this is done on the basis of consent in accordance with Art. 6 para. 1 lit. a GDPR in conjunction with. § 25 para. 1 TDDDG. LinkedIn uses different types of cookies, including functional cookies to provide the embedded services, analytics cookies to measure reach and marketing cookies to display personalized advertising. These cookies are only activated if consent has been given and can be revoked at any time. The transfer of personal data to third countries, in particular to the USA, cannot be ruled out. In these cases, LinkedIn uses EU standard contractual clauses in accordance with Art. 46 GDPR as appropriate safeguards to ensure an adequate level of data protection. Personal data will be deleted as soon as they are no longer required for the purposes of their processing, users revoke their consent or there are no longer any legal obligations to retain them. Further information on data processing by LinkedIn can be found at https://www.linkedin.com/legal/privacy-policy
YouTube
Video content is integrated on this website via the YouTube service, operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. YouTube allows videos to be displayed directly on the website, providing multimedia content for information and entertainment and strengthening user loyalty. Personal data is regularly processed, including IP address, browser and device information, usage data such as playback and interaction behavior and, if applicable, account-related data if users are logged in with a Google or YouTube account during use. The purpose of data processing is to provide video content, make the website appealing, increase reach and promote interaction. The legal basis for the integration is Art. 6 para. 1 lit. a GDPR in conjunction with § 25 para. 1 TDDDG, provided that consent to the use of cookies and comparable technologies has been given. No integration or transmission of personal data to YouTube takes place without consent. YouTube uses cookies and similar technologies as part of the video integration, which are used in particular for analysis, functional and marketing purposes. These are only set on the basis of the user's express consent. When using YouTube, personal data may be transferred to Google LLC companies in the USA. In this case, the transfer takes place on the basis of the EU standard contractual clauses of the European Commission as suitable guarantees within the meaning of Art. 46 para. 2 lit. c GDPR. Personal data will be deleted as soon as it is no longer required for the processing purposes or consent has been revoked, provided that there are no statutory retention obligations to the contrary. Further information on data protection at YouTube can be found at: https://policies.google.com/privacy?hl=de
Social media functions from Facebook, a service of Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are integrated on our website. Facebook enables the integration of social sharing functions, embedded content such as posts or videos, comment functions and a login via "Login with Facebook". As a rule, IP addresses, device and browser information, cookies or other identifiers, pages visited, click and interaction data and – when using the Facebook login – Facebook profile information and, if applicable, e-mail addresses are processed through the integration. Data processing is carried out for the purpose of improving the user-friendliness of our website, enabling social interactions, targeted advertising and analyzing website usage. The legal basis is regularly Art. 6 para. 1 lit. a GDPR i. V. m. § Section 25 (1) TDDDG, if consent is given for social plugins and tracking, otherwise the use is based on Art. 6 (1) (f) GDPR due to legitimate interests in reach analysis and user-oriented provision of content. Facebook uses cookies for analysis, marketing and functional purposes. Cookies that are not absolutely necessary are only used with express consent. If data is transferred to third countries outside the EEA, in particular the USA, as part of the use of Facebook services, this is done on the basis of the EU standard contractual clauses. The data will be deleted as soon as the purpose of the processing no longer applies, consent is withdrawn or the statutory retention obligations expire. Further information on the processing of personal data by Facebook can be found at: https://www.facebook.com/privacy/policy/
3.6 Social media profiles
In addition to our website, our company is also present on social networks. Here we want to present our company and create the opportunity to get in touch with us.
We also use the opportunity to place advertisements and job advertisements on social media.
In the following, we provide information about which data we and the respective social network process when you visit and interaction with our profile.
Google company profile
We have a so-called Google company profile. We use the information service offered by Google and the services of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google").
Data processing by Google
The Google page and its functions are used under your own responsibility. This applies in particular to the use of social and interactive functions (e.g. commenting, sharing, rating, direct messages). When you visit and interact with our Google company profile entry, Google also collects your IP address and other information that is stored on your device in the form of cookies. This may enable Google to assign IP addresses to individual users or user accounts. This information is used to provide us, as the operator of the Google company profile entry, with statistical information about the use of Google services. The data collected in this context is processed by Google and may be transferred to countries outside the European Union. Google generally describes what information Google receives and how it is used in its Privacy Policy. If you contact us via our Google company profile entry or other Google services by direct message, we cannot rule out the possibility that these messages may also be read and analyzed by Google (both by employees and automatically). We therefore advise against communicating personal data to us there. Instead, another form of communication should be chosen as early as possible. The use of this service is subject to the Google Privacy Policy. Further information can be found in the Privacy Policy at the following link: https://policies.google.com/privacy?hl=de.
Data processing by us
As the provider of our Google company profile entry, we do not collect and process any further data from the use of this Google service. When you contact us or publish a review, we process published profile data and the content of the review/comment. The legal basis is Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in the presentation of our company and in enabling the evaluation of our services in order to present our company and our services and to present them well to the outside world.
We operate a LinkedIn profile on https://www.linkedin.com/. This social network is operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.
Interaction with our company profile
When you visit our LinkedIn profile and interact with us, we process personal data. On the one hand, the data made publicly available on the profile. On the other hand, we also process the personal data contained in posts, comments or direct messages to us. Through interactions such as liking or sharing, we can see the user profile with the public information. The legal basis for this processing is Art. 6 para. 1 lit. f GDPR. It is in our legitimate interest to provide relevant and interesting content and to enable the use and functionality of our LinkedIn profile. Insofar as a request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures, our processing is based on Art. 6 para. 1 lit. b GDPR.
Page Insights
LinkedIn provides us with aggregated statistics and insights (called Page Insights) that tell us how people interact with our Company Page. Among other things, we receive information about the number of profiles that view, comment on or otherwise interact with our posts, as well as aggregated demographic and other information that helps us learn about the interaction with our page or LinkedIn profile. Page Insights provided to us by LinkedIn consist of aggregated data, and LinkedIn does not provide us with any personally identifiable information about members in relation to Page Insights. We also have no way of linking Page Insights to individual members. When placing ads, LinkedIn provides us with information about the types of people who see our ads and the success of our ads. Personal data is only passed on to us if this person has consented to such processing. We also receive information from LinkedIn that allows us to understand which of our ads led to a purchase being made or an action being taken. This data is processed for the purpose of analyzing our reach and adapting our content and ads to user interests. By evaluating this data, we can recognize how our content, our profile and our advertising are consumed. This enables us to create target-group-specific content and place advertisements in order to better market our company and our services. The processing is based on our legitimate interest in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. When processing personal data in the course of the so-called Page Insights, the processing is carried out in joint responsibility with LinkedIn in accordance with Art. 26 para. 1 GDPR. We have concluded a corresponding agreement with LinkedIn for this purpose, which can be viewed [here](https://legal.linkedin.com/pages-joint-controller-addendum). LinkedIn's contact details are as follows: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland. For LinkedIn, you can contact the data protection officer at the following link: https://www.linkedin.com/help/linkedin/ask/TSO-DPO.
Processing by LinkedIn
By visiting our company profile, LinkedIn may also process additional personal data. In this case, the processing is carried out under the sole responsibility of LinkedIn and without our knowledge. More information from LinkedIn on this: https://de.linkedin.com/legal/privacy-policy.
YouTube
The social profile and functions of YouTube are integrated on our website. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. YouTube enables the display of video content, the increase of reach and user interaction as well as the presentation of social media profiles directly on the website. As part of the integration, YouTube processes personal data such as IP addresses, unique identifiers (e.g. device or browser IDs), usage and interaction data (such as videos viewed, playback times and click activities), demographic and preference information as well as information obtained via cookies and similar technologies. The purpose of data processing is to provide video content, display the YouTube profile, improve the user experience and analyze interactions to optimize the website and increase reach. As a rule, Art. 6 para. 1 lit. a GDPR in conjunction with § 25 para. 1 TDDDG serves as the legal basis, provided that consent has been given for processing and for the setting of cookies and comparable technologies. For purely technical, absolutely necessary processes, Art. 6 para. 1 lit. f GDPR may be relevant. Cookies of different categories are set through the integration, in particular analysis and marketing cookies. These cookies are only set after active consent; their functionality depends on the selected privacy settings of the integrated YouTube player. The transfer of personal data to third countries, in particular to the USA, cannot be ruled out. Google uses the EU standard contractual clauses pursuant to Art. 46 (2) and (3) GDPR as suitable guarantees for data transfers. Personal data is deleted when the purpose no longer applies, consent is withdrawn or on request, provided there are no statutory retention periods. Further information can be found at https://policies.google.com/privacy?hl=de
We operate a Facebook fan page on https://www.facebook.com/. This social network is operated by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
Interaction with our company profile
When you visit our Facebook profile and interact with us, we process personal data. On the one hand, the data made publicly available on the profile. On the other hand, we also process the personal data contained in posts, comments or direct messages to us. Through interactions such as liking or sharing, we can see the user profile with the public information. The legal basis for this processing is Art. 6 para. 1 lit. f GDPR. It is in our legitimate interest to provide relevant and interesting content and to enable the use and functionality of our Facebook profile. Insofar as an inquiry is related to the performance of a contract or is necessary for the implementation of pre-contractual measures, our processing is based on Art. 6 para. 1 lit. b GDPR.
Page Insights
As explained in the Meta Privacy Policy under "How do we use your information?", Meta also collects and uses information to provide analytics services, known as Page Insights, for page operators. This also applies to our Facebook page. Page insights are summarized statistics that are created based on certain interactions of visitors with pages and the content associated with them (e.g. viewing a page or a video, subscribing to a page, marking a page with "Like" or "No longer like", etc.) and are logged by the Meta servers. Meta provides us with summarized statistics and insights in connection with the Page Insights, which give us information about how people interact with our company website. We do not have access to any personal data, only to the summarized Page Insights. With the help of Page Insights, we can view anonymous statistics, e.g. the reach of our account, page views, likes, etc.. These also contain evaluations according to the age, gender and location of the users (as specified by them in their respective Facebook profiles). To evaluate the reach, we can make settings or set appropriate filters with regard to the selection of a time period, the viewing of a specific post and demographic groupings. This data is anonymized. It is not possible for us to draw conclusions about specific individuals. The purpose of processing this data is to analyze our reach and adapt our content and advertisements to user interests so that visitors can derive the greatest possible benefit from them. By evaluating this data, we can recognize how our content, our profile and our advertising are consumed. This enables us to create target group-specific content and place advertising to better market our company and our services. The processing is based on our legitimate interest in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. When processing personal data in the course of the so-called Page Insights, we are jointly responsible with Facebook in accordance with Art. 26 para. 1 GDPR. We have concluded a corresponding agreement with Facebook for this purpose, which can be viewed here: https://www.facebook.com/legal/terms/page_controller_addendum. Facebook's contact details are as follows: Online contact: https://www.facebook.com/help/contact/1650115808681298 Postal: Meta Platforms Ireland Limited, ATTN: Privacy Operations, Merrion Road, Dublin 4, D04 X2K5, Ireland. For Facebook, you can contact the data protection officer at the following link: https://www.facebook.com/help/contact/540977946302970. Further information about Page Insights: https://de-de.facebook.com/legal/terms/page_cntroller_addendum
Processing of personal data and cookies by Meta
When a Facebook page is accessed, the IP address assigned to the end device is transmitted to Facebook. According to Facebook, this IP address is anonymized (for "German" IP addresses). Facebook also stores information about the end devices of its users (e.g. as part of the "login notification" function); Facebook may thus be able to assign IP addresses to individual users. Anyone who is currently logged in to Facebook has a cookie with a Facebook identifier on their device. This enables Facebook to track who has visited this page and how it has been used. Facebook buttons integrated into websites enable Facebook to record visits to these websites and assign them to Facebook profiles. This data can be used to offer personalized content or advertising. Information on how personal data can be managed or deleted can be found in Facebook's Privacy Center: https://www.facebook.com/privacy/center/. More information on how Facebook handles data can be found here: http://de-de.facebook.com/about/privacy.
3.7 Third-party content
Google Fonts
Fonts from the Google Fonts service, operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, are used on our website. Google Fonts makes it possible to integrate fonts directly from Google's servers in order to provide uniform and appealing typography and optimal loading times via a content delivery network (CDN). As part of the integration, the IP address of the website visitor, the requested font resource and HTTP header information such as user agent and referrer are processed. The purpose of the data processing is the technical provision of the fonts, the improvement of the design and the optimization of the display on different devices and browsers. The legal basis for data processing is Art. 6 para. 1 lit. f GDPR, as there is a legitimate interest in an appealing and consistent website design and technically secure and efficient provision. According to current information, Google Fonts does not use cookies to provide the fonts. There is no transfer of personal data to third countries, as the processing is carried out in Europe by Google Ireland Limited in accordance with Google. Personal data is only stored for as long as is necessary for the provision of the fonts and the security of the service; if the purpose ceases to apply or a justified request for deletion is made, the data is deleted, provided that there are no statutory retention obligations to the contrary. Further information is available at https://developers.google.com/fonts/faq/privacy.
4. What else is important
Finally, we would like to inform you in detail about your rights and how you will be informed about changes to data protection requirements.
4.1 Your rights in detail
4.1.1 Right to information in accordance with Art. 15 GDPR
You can request information about whether your personal data is being processed. If this is the case, you can request further information on the type and manner of processing. A detailed list can be found in Art. 15 para. 1 lit. a to h GDPR.
4.1.2 Right to rectification in accordance with Art. 16 GDPR
This right includes the correction of incorrect data and the completion of incomplete personal data.
4.1.3 Right to erasure in accordance with Art. 17 GDPR
This so-called 'right to be forgotten' gives you the right, under certain conditions, to request the deletion of your personal data by the controller. This is generally the case if the purpose of the data processing no longer applies, if consent has been withdrawn or the initial processing took place without a legal basis. A detailed list of reasons can be found in Art. 17 para. 1 lit. a to f GDPR. This "right to be forgotten" also corresponds to the controller's obligation under Art. 17 para. 2 GDPR to take reasonable steps to ensure that the data is generally erased.
4.1.4 Right to restriction of processing in accordance with Art. 18 GDPR
This right is subject to the conditions set out in Art. 18 para. 1 lit. a to d.
4.1.5 Right to data portability in accordance with Art. 20 GDPR
This regulates the basic right to receive your own data in a commonly used form and to transfer it to another controller. However, this only applies to data processed on the basis of consent or a contract in accordance with Art. 20 (1) (a) and (b) and insofar as this is technically feasible.
4.1.6 Right to object pursuant to Art. 21 GDPR
In principle, you can object to the processing of your personal data. This applies in particular if your interest in objecting outweighs the legitimate interest of the controller in the processing and if the processing relates to direct marketing and/or profiling.
4.1.7 Right to "individual decision-making" pursuant to Art. 22 GDPR
In principle, you have the right not to be subject to a decision based solely on automated processing (including profiling) which produces legal effects concerning you or similarly significantly affects you. However, this right is also restricted and supplemented by Art. 22 (2) and (4) GDPR.
4.1.8 Further rights
The GDPR contains comprehensive rights to inform third parties about whether or how you have asserted rights under Art. 16, 17, 18 GDPR. However, this only applies insofar as this is possible or feasible with reasonable effort.
We would like to take this opportunity to draw your attention once again to your right to withdraw your consent in accordance with Art. 7 (3) GDPR. However, this does not affect the lawfulness of the processing carried out up to that point.
We would also like to draw your attention to your rights under §§ 32 ff. BDSG, which, however, are largely congruent with the rights just described.
4.1.9 Right to lodge a complaint pursuant to Art. 77 GDPR
You also have the right to lodge a complaint with a data protection supervisory authority if you consider that the processing of personal data relating to you infringes this Regulation.
5. What if the GDPR is abolished tomorrow or other changes take place?
This Privacy Policy is current as of September 24, 2026. From time to time, it may be necessary to update the content of this Privacy Policy to reflect factual and legal changes. We therefore reserve the right to amend this Privacy Policy at any time. We will publish the amended version in the same location and recommend that you review the Privacy Policy regularly.
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